Sedef Aydogan’s Blog


pylon 2009 holiday mailer

Lead Image ---

Project Overview

DESCRIPTION
Pylon 2009 Holiday Mailer
CLIENT
Self-promotion
DATE
December 2009
DESIGN CREDITS
Pylon
Design/Illustration: Hanna Chen
Design: Liam Johnstone, Steve Garwood, Sascha Hass, Colin Payson, Kevin Hoch, Scott Christie, Brian Marchand, Robin Smyth
PRINT CREDITS
Pylon
TYPE CREDITS
Hand-lettering
Production Details

QUANTITY PRODUCED
600
PRODUCTION COST
$350
PRODUCTION TIME
1 Week
DIMENSIONS: WIDTH × HEIGHT × DEPTH
24 in × 22 in
PRINT METHOD
Block Print
PAPER STOCK
Newsprint
NUMBER OF COLORS
1
OTHER
Handcarved linoleum blocks. Each piece was printed by hand while enjoying beer and pizza.

---

IMAGES HAVE BEEN PROVIDED BY THE DESIGNER: http://www.pylon.ca

Implied fire is as good as real fire, especially for holiday wishes. To get themselves, and their friends and clients, into the spirit Toronto-based Pylon Design hand-carved some warm holiday wishes out of linoleum and then printed them on past newspapers, reminding everyone what a, um, peculiar year we had. More from the Pylon team:

The recession has left people in the cold once again this year so we wanted to send out our warmest wishes to our clients. Newspaper is a great item to start a fire with at home, but we wanted everyone, even those without fireplaces to feel the warmth of the season. We block printed by hand a large flame made up of holiday wishes on over 600 newspapers. We then stuffed them in block printed envelopes and sent them on their way to spread some holiday cheer.

Three printing blocks were produced, one for an envelope and two for the newspaper all of which were cut from lino block. The newspapers were randomly selected without discretion (despite some awkward headlines!). Everyone in our office had a hand in cutting out the design and amazingly only one designer was harmed in the process, he will be fine.

Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer --- Pylon 2009 Holiday Mailer

Advertisements

Leave a Comment so far
Leave a comment



Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s



%d bloggers like this: