Sedef Aydogan’s Blog

Clever Healthy Food Packaging
January 19, 2010, 8:07 pm
Filed under: design | Tags: , , , ,

Clever Healthy Food Packaging

Stereotype by Daizi Zheng is a series of creative food packaging designed to encourage people to change their bad eating habits.

The project includes carrot sticks packaged like cigarettes, blueberries in a blister pack, and celery sticks in a french fry carton.

Can clever packaging design encourage people to rethink their relationship with healthy food and gain a balanced diet?

Carrot Sticks

Stereotype by Daizi Zheng


Healthy Food Packaging

Celery Sticks

Healthy Fast Food


2 Comments so far
Leave a comment

Lateral thinking! – great idea for an awareness campaign – but probably not feasible as an actual product line. Who knows – maybe there’s a marked for fry-sized celery sticks …

Comment by Tommy Protagonist

shrink wrappers…

So nice to read a well written article…

Trackback by shrink wrappers

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